Alex Harel

Senior Advisor to the President in Water Technologies, international executive and entrepreneur specialized in technological innovation, business development, and the structuring of high-value technical projects.

His profile combines executive leadership, start-up creation and management, expertise in water technologies, and broad experience in leading innovative initiatives in demanding environments, particularly in the water, biotechnology, and applied technology sectors.

Strong expertise in water technologies, particularly solutions designed for emergency and relief situations, as well as in the identification, development, and commercialization of innovative technologies.

Solid experience in general management, strategic development, marketing, and international business development.

Proven ability to structure innovative concepts, support the growth of technology start-ups, and build lasting relationships with clients, partners, and investors internationally.

Good command of organizational and project performance optimization. Recognized leadership, strong adaptability across diverse technology environments, and excellent teamwork capabilities.

Since 2010, he has led EZPack Water Ltd., an Israeli start-up specialized in water technologies for emergency and relief applications.

He has also held leadership positions at Green ELMF Cables Ltd. and founded or managed several innovative companies in high-technology sectors, including nanotechnology, marine biotechnology, laser-based medical devices, and advanced medical technologies.

He also brings extensive experience in marketing, business development, and R&D consulting for multiple technology companies. Holder of 15 granted or pending patents.